Theatre Row Supports Off-Broadway Shows and Performers

Joyce Storm currently serves as the president of Storm Partners, LLC, a New York City firm she established in 1997. She brings 30 years of real estate experience to her work, which includes acquisition, investment, and development, as well as advising on retail real estate matters to a range of financial institutions and developers. Additionally, Joyce Storm is on the board of directors of Theatre Row, a project of Building for the Arts NY, Inc.

Theatre Row, an off-Broadway organization spanning a multi-theater complex, concentrates on offering affordable performance spaces for groups engaged in creating innovative plays for a diverse audience. These entities can rent rehearsal studios and theaters, in addition to offices to conduct administrative work. Theatre Row can also supply technology support as needed for its community of performers and producers. The overall goal is to increase collaboration and resource-sharing among institutions in the nonprofit performing-arts world.

The Theatre Row facility, only steps from Times Square, provides entertainment to some 165,000 attendees every year. Among the latest productions that have graced its stages was a revival of A Man for All Seasons, Robert Bolt’s classic drama about the conflict between British King Henry VIII and Sir Thomas More. Other recent shows have included NEWSical the Musical, a satirical look at the modern-day news cycle, and The Marvelous Wonderettes, a musical comedy set in a 1950s high school.